Digital Marketing Specialist Jobs

Job DescriptionManagement Trainee – Influencer Marketing \nGurgaon, Haryana | Fresher \nQoruz is looking for a passionate and trend-savvy Management Trainee – Influencer Marketing to join our growing team. If you're excited about social media, creators, brand campaigns, and digital culture, this role will give you hands-on exposure to the quick-growing creator economy. \nTraining & Growth \n \n Initial training period of 3–6 months\n Monthly stipend of ₹15,000 during the training period\n Based on performance, candidates will be promoted to the role of Junior Influencer Marketing Specialist with a CTC hike after successful completion of training\n \nWhat You'll Do \n \n Assist in identifying and onboarding relevant influencers across platforms\n Support end-to-end execution of influencer marketing campaigns\n Coordinate with creators for content timelines, approvals, and deliverables\n Help track campaign performance and maintain reports\n Research social media trends, viral content, and emerging creators\n Work closely with internal teams including strategy, content, and sales\n Maintain campaign data and creator databases\n \nWhat We're Looking For \n \n Fresher or up to 6 months of experience in digital marketing or influencer marketing\n Strong interest in social media, creators, and online trends\n Valuable communication and coordination skills\n Basic understanding of Instagram, YouTube, and LinkedIn ecosystems\n Organized, proactive, and eager to learn in a startup environment\n Familiarity with Google Sheets/Excel is a plus\n \nWhy Join Qoruz? \n \n Opportunity to work with leading brands and creators\n Rapid-paced startup culture with high learning and ownership\n Hands-on exposure to influencer marketing campaigns\n Young, collaborative, and growth-focused team\n

Associate - Customer Care - Blended Ready to turn bold ideas into real-world impact? At Genpact, we don’t just adapt to change, we lead it. AI and digital innovation are transforming the way businesses work, and we’re at the forefront of it. Genpact’s AI Gigafactory, our industry-first accelerator, exemplifies how we scale advanced technology solutions to help global enterprises work smarter, grow faster, and transform at scale. Whether tackling complex challenges through large-scale models or agentic AI, our breakthrough solutions tackle companies’ most complex challenges. If you thrive in a fast-moving, innovation-driven environment, love building and deploying cutting-edge AI solutions, and want to push the boundaries of what’s possible, this is your moment. Genpact (NYSE: G) is an agentic and advanced technology solutions company. We leverage process intelligence and artificial intelligence to deliver measurable outcomes. With a strong partner ecosystem and decades of client trust, we provide innovative solutions that transform how businesses run. Powered by a team with an active learning mindset and client centricity at its core, we deliver lasting value for the world’s leading enterprises. Get to know us at genpact.com and on LinkedIn, YouTube, X, and Facebook. Job Description Ready to shape the future of work? At Genpact, we don't just adapt to change we drive it. AI and digital innovation are redefining industries and were leading the charge. Genpact's AI Gigafactory, our industry-first accelerator, is an example of how we are scaling advanced technology solutions to help global enterprises work smarter, grow faster, and transform at scale. From large-scale models to agentic AI, our breakthrough solutions tackle companies most complex challenges. If you thrive in a fast-moving, tech-driven environment, love solving real-world problems, and want to be part of a team that's shaping the future, this is your moment. Genpact (NYSE: G) is an advanced technology services and solutions company that delivers lasting value for leading enterprises globally. Through our deep business knowledge, operational excellence, and cutting-edge solutions we help companies across industries get ahead and stay ahead. Powered by curiosity, courage, and innovation, our teams implement data, technology, and AI to create tomorrow, today. Genpact Hiring for the role of Process Associate, Customer service: voice role || Gurgaon • Graduation: Any grad is eligible (except law/diploma) • Experience: 0-3 years (Previous exp. in customer service role) • Work location: Gurgaon (Work from office) • Shifts: Flexible with any shift Responsibilities • Respond to customer queries and customer concerns • Provide support for data collection to enable Recovery of the account for end user. • Maintain a deep understanding of client process and policies • Reproduce customer issues and escalate product bugs • Provide excellent customer service to our customers • You should be responsible to exhibit capacity for critical thinking and analysis. • Responsible to showcase proven work ethic, with the ability to work well both independently and within the context of a larger collaborative environment Qualifications we seek in you! Minimum qualifications • Graduate (Any Discipline except law) • Freshers are eligible • Candidates with previous exp. (1-3 yrs) in voice process/calling can appear for interview. Preferred qualifications • Previous experience in customer service role (voice) • Effective probing skills and analyzing / understanding skills • Analytical skills with customer centric approach • Excellent proficiency with written English and with neutral English accent • You should be able to work on a flexible schedule (including weekend shift) Why join Genpact? • Be a transformation leader Work at the cutting edge of AI, automation, and digital innovation • Make an impact Drive change for global enterprises and solve business challenges that matter • Accelerate your career Get hands-on experience, mentorship, and continuous learning opportunities • Work with the best Join 140,000+ bold thinkers and problem-solvers who push boundaries every day • Thrive in a values-driven culture Our courage, curiosity, and incisiveness - built on a foundation of integrity and inclusion - allow your ideas to fuel progress Come join the tech shapers and growth makers at Genpact and take your career in the only direction that matters: Up. Let’s build tomorrow together. Genpact is an Equal Opportunity Employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability or any other characteristic protected by applicable laws. Genpact is committed to creating a dynamic work environment that values respect and integrity, customer focus, and innovation. Furthermore, please do note that Genpact does not charge fees to process job applications and applicants are not required to pay to participate in our hiring process in any other way. Examples of such scams include purchasing a 'starter kit,' paying to apply, or purchasing equipment or training. Qualifications Bachelors - Business Administration, Bachelors - Communication, Bachelors - Hospitality Management, Bachelors - Information Technology, Bachelors - Marketing Certifications APICS - Certified Supply Chain Professional certification (CSCP) - American Production and Inventory Control Society (APICS)American Production and Inventory Control Society (APICS), Certified Implementation Specialist - Customer Service Management - ServiceNowServiceNow, ISTQB Certified Tester Foundation Level (CTFL) - SJSI – Stowarzyszenie Jakosci Systemow InformatycznychSJSI – Stowarzyszenie Jakosci Systemow Informatycznych, Professional, Customer Service (PCS) - Horeca Forma Be ProHoreca Forma Be Pro, Professional Customer Service - SMG/KRC Poland Human ResourcesSMG/KRC Poland Human Resources Required Skills Account Maintenance, Banking Capital Markets, Claims Resolution, Customer Care, Customer Experience (CX), Customer Journey Mapping, Online Customer Support Language English Language Proficiency - Proficient - C2 Additional Job Location - Job Type Regular Master Skill List - Customer Care - Blended Remote Type - Office Work Shift - Rotating (India) Why join Genpact? • Lead AI-powered transformation – Drive innovation and solve real-world business challenges that matter • Make an impact – Help global enterprises solve business challenges that matter • Accelerate your career – Gain hands-on experience, mentorship, and world-class learning opportunities to stay ahead • Work with the best – Join 140,000+ bold thinkers and problem-solvers who push boundaries every day • Thrive in a values-driven culture – Our courage, curiosity, and incisiveness - built on a foundation of integrity and inclusion - allow your ideas to fuel progress Come join the 140,000+ coders, tech shapers, and growth makers at Genpact and take your career in the only direction that matters: Up. Let’s build tomorrow together. Genpact is an Equal Opportunity Employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability or any other characteristic protected by applicable laws. Genpact is committed to creating a dynamic work environment that values respect and integrity, customer focus, and innovation. Furthermore, please do note that Genpact does not charge fees to process job applications and applicants are not required to pay to participate in our hiring process in any other way. Examples of such scams include purchasing a 'starter kit,' paying to apply, or purchasing equipment or training.

Associate - Customer Care - Blended Ready to turn bold ideas into real-world impact? At Genpact, we don’t just adapt to change, we lead it. AI and digital innovation are transforming the way businesses work, and we’re at the forefront of it. Genpact’s AI Gigafactory, our industry-first accelerator, exemplifies how we scale advanced technology solutions to help global enterprises work smarter, grow faster, and transform at scale. Whether tackling complex challenges through large-scale models or agentic AI, our breakthrough solutions tackle companies’ most complex challenges. If you thrive in a fast-moving, innovation-driven environment, love building and deploying cutting-edge AI solutions, and want to push the boundaries of what’s possible, this is your moment. Genpact (NYSE: G) is an agentic and advanced technology solutions company. We leverage process intelligence and artificial intelligence to deliver measurable outcomes. With a strong partner ecosystem and decades of client trust, we provide innovative solutions that transform how businesses run. Powered by a team with an active learning mindset and client centricity at its core, we deliver lasting value for the world’s leading enterprises. Get to know us at genpact.com and on LinkedIn, YouTube, X, and Facebook. Job Description Ready to shape the future of work? At Genpact, we don't just adapt to change we drive it. AI and digital innovation are redefining industries and were leading the charge. Genpact's AI Gigafactory, our industry-first accelerator, is an example of how we are scaling advanced technology solutions to help global enterprises work smarter, grow faster, and transform at scale. From large-scale models to agentic AI, our breakthrough solutions tackle companies most complex challenges. If you thrive in a fast-moving, tech-driven environment, love solving real-world problems, and want to be part of a team that's shaping the future, this is your moment. Genpact (NYSE: G) is an advanced technology services and solutions company that delivers lasting value for leading enterprises globally. Through our deep business knowledge, operational excellence, and cutting-edge solutions we help companies across industries get ahead and stay ahead. Powered by curiosity, courage, and innovation, our teams implement data, technology, and AI to create tomorrow, today. Genpact Hiring for the role of Process Associate, Customer service: voice role || Gurgaon • Graduation: Any grad is eligible (except law/diploma) • Experience: 0-3 years (Previous exp. in customer service role) • Work location: Gurgaon (Work from office) • Shifts: Flexible with any shift Responsibilities • Respond to customer queries and customer concerns • Provide support for data collection to enable Recovery of the account for end user. • Maintain a deep understanding of client process and policies • Reproduce customer issues and escalate product bugs • Provide excellent customer service to our customers • You should be responsible to exhibit capacity for critical thinking and analysis. • Responsible to showcase proven work ethic, with the ability to work well both independently and within the context of a larger collaborative environment Qualifications we seek in you! Minimum qualifications • Graduate (Any Discipline except law) • Freshers are eligible • Candidates with previous exp. (1-3 yrs) in voice process/calling can appear for interview. Preferred qualifications • Previous experience in customer service role (voice) • Effective probing skills and analyzing / understanding skills • Analytical skills with customer centric approach • Excellent proficiency with written English and with neutral English accent • You should be able to work on a flexible schedule (including weekend shift) Why join Genpact? • Be a transformation leader Work at the cutting edge of AI, automation, and digital innovation • Make an impact Drive change for global enterprises and solve business challenges that matter • Accelerate your career Get hands-on experience, mentorship, and continuous learning opportunities • Work with the best Join 140,000+ bold thinkers and problem-solvers who push boundaries every day • Thrive in a values-driven culture Our courage, curiosity, and incisiveness - built on a foundation of integrity and inclusion - allow your ideas to fuel progress Come join the tech shapers and growth makers at Genpact and take your career in the only direction that matters: Up. Let’s build tomorrow together. Genpact is an Equal Opportunity Employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability or any other characteristic protected by applicable laws. Genpact is committed to creating a dynamic work environment that values respect and integrity, customer focus, and innovation. Furthermore, please do note that Genpact does not charge fees to process job applications and applicants are not required to pay to participate in our hiring process in any other way. Examples of such scams include purchasing a 'starter kit,' paying to apply, or purchasing equipment or training. Qualifications Bachelors - Business Administration, Bachelors - Communication, Bachelors - Hospitality Management, Bachelors - Information Technology, Bachelors - Marketing Certifications APICS - Certified Supply Chain Professional certification (CSCP) - American Production and Inventory Control Society (APICS)American Production and Inventory Control Society (APICS), Certified Implementation Specialist - Customer Service Management - ServiceNowServiceNow, ISTQB Certified Tester Foundation Level (CTFL) - SJSI – Stowarzyszenie Jakosci Systemow InformatycznychSJSI – Stowarzyszenie Jakosci Systemow Informatycznych, Professional, Customer Service (PCS) - Horeca Forma Be ProHoreca Forma Be Pro, Professional Customer Service - SMG/KRC Poland Human ResourcesSMG/KRC Poland Human Resources Required Skills Account Maintenance, Banking Capital Markets, Claims Resolution, Customer Care, Customer Experience (CX), Customer Journey Mapping, Online Customer Support Language English Language Proficiency - Proficient - C2 Additional Job Location - Job Type Regular Master Skill List - Customer Care - Blended Remote Type - Office Work Shift - Rotating (India) Why join Genpact? • Lead AI-powered transformation – Drive innovation and solve real-world business challenges that matter • Make an impact – Help global enterprises solve business challenges that matter • Accelerate your career – Gain hands-on experience, mentorship, and world-class learning opportunities to stay ahead • Work with the best – Join 140,000+ bold thinkers and problem-solvers who push boundaries every day • Thrive in a values-driven culture – Our courage, curiosity, and incisiveness - built on a foundation of integrity and inclusion - allow your ideas to fuel progress Come join the 140,000+ coders, tech shapers, and growth makers at Genpact and take your career in the only direction that matters: Up. Let’s build tomorrow together. Genpact is an Equal Opportunity Employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability or any other characteristic protected by applicable laws. Genpact is committed to creating a dynamic work environment that values respect and integrity, customer focus, and innovation. Furthermore, please do note that Genpact does not charge fees to process job applications and applicants are not required to pay to participate in our hiring process in any other way. Examples of such scams include purchasing a 'starter kit,' paying to apply, or purchasing equipment or training.

Assistant Manager-Digital Marketing Growth Marketing(Digital) Gurugram, Haryana A day in the life of this role Are you a data-driven B2B marketer with a passion for scaling online businesses for international regions We are looking for an experienced Digital Marketer to lead our digital growth strategy across platforms for the international market. Job Responsibilities: Build & Scale paid media strategy (Google, LinkedIn, Meta) pipeline (Qualified Leads) & revenue. Lead $25000+/month campaigns, optimize CPA/CPL/ROAS. Responsible for maintaining industry benchmarks for CPL, CPMQL, CPDemo, CP Proposal & CAC. Drive B2B lead generation through targeted digital initiatives & cross-channel campaigns across search, social, display, and affiliates. Align closely with Sales/Demand Gen on pipeline impact Drive experimentation, CRO, and funnel optimization Own audience strategy, reporting, and attribution Leverage analytics to design personalized campaigns and enhance CRM efficiency. Monitor, analyze, and optimize campaign performance with actionable insights. Collaborate with creative, sales, and product teams to align marketing with business goals. What were looking for Someone who knows how to how to build B2B lead funnel from the international Market (Saas or IT Domain) 58 years of experience in Performance / Paid Acquisition / Demand Gen (mandatory experience of B2B lead generation from South-east Asia & MENA Region or globally). Strong B2B SaaS track record (esp. South-east Asia & MENA Region) Owned seven-figure monthly budgets, full-funnel strategy Strong expertise in performance marketing, paid media, and digital analytics tools (Google Analytics, SEM, social media ads). Deep Google Ads + LinkedIn Ads expertise Hands-on experience with cross-channel campaigns & marketing automation tools. Hands-on with HubSpot, Salesforce, GA4, A/B testing A creative thinker with strong communication, and problem-solving skills Who we are At Meritto we believe in building more than just solutions. Were redefining the way education connects with technology. As one of IndiaLargest Vertical SaaS + Embedded Payments platform, were on a mission to build the Digital Backbone of Education Institutions by simplifying how educational organization runs from enrollment to lifecycle, advancement to finance, and beyond. Having mastered the art of student acquisition, were now expanding our horizons to cover the entire spectrum of running an educational organizationfrom managing the student lifecycle to driving student success and outcomes. Whats our work culture like We work from the office in a dynamic, inclusive, and merit-driven space fueled by the energy of collaboration and creativity coming together. .

Representative, Digital Marketing Job Title: Representative, Digital Marketing Job Description Concentrix is a technology-enabled global business services company specializing in customer engagement and improving business performance. We partner with ambitious, progressive executives around the world to future-proof their business and stay ahead of the competition and customer expectations. Job Summary: Concentrix Catalyst is looking for multiple Copywriters to join our fast-growing content delivery teams. We believe that quality is essential in transforming design and operations, connecting desired business outcomes to meaningful user experiences. We speak as strategic leaders bridging technology, operations, and quality assurance to ensure a human-centered approach for our clients and their customers. Our focus is on optimizing production processes and enhancing content quality. Working under the direction of the Team Content Operations Manager, you will be part of a team that executes best-in-class quality audits and content updates on extensive libraries of content. You will assess where and how content can be refined and improved for optimal usability. Additionally, you will be responsible for editing existing content and providing actionable insights to enhance quality according to best practices. Our Content Specialists are both meticulous and detail-oriented, eager to find and share opportunities for improvement. You are both a do-er and an innovator, unafraid to make independent decisions and recommendations. Successful candidates possess strong reading comprehension and writing skills and are responsible for evaluating large multi-page articles for quality and effectiveness. Don’t worry, we’ll provide coaching initially, but we expect you to lead the decision-making process shortly thereafter. Role and Key Responsibilities: Strong English competency C1 1 year or less experience in Contact Centers and/or content studios Ability to work on-site Collaborate with the Team Content Operations Manager to conduct quality audits on extensive content libraries Evaluate and edit existing content for clarity, accuracy, and usability based on best practices Identify opportunities for content refinement and improvement to enhance overall quality and user experience. Provide actionable insights and recommendations to optimize production processes and content effectiveness. Attention to detail in reviewing large multi-page documents, ensuring quality standards are met. Contribute to the development of quality assurance protocols to streamline content updates and revisions Engage in independent decision-making regarding content enhancements while working within team guidelines Participate in coaching sessions and training to continuously improve quality assessment skills Stay current with industry trends and best practices in content creation and quality assurance Foster a collaborative environment by sharing knowledge and strategies for content improvement with team members Experience with the Microsoft Suite and Google Online tools (preferred) Educational Qualification : Graduate Disclaimer: - 'Neither Concentrix nor any authorized 3rd party who assist with our recruitment process, ever ask candidates for ‘recruitment’, ‘processing’ or any other kind of fees in exchange for offer letters from Concentrix. Offer letters and other recruiting correspondence from Concentrix are printed on Concentrix letterhead with authentic signatures of appropriate Concentrix authorities. Location: IND Gurugram - Industrial Plot No. 243, 1st, 3rd, 4th, 5th & 7th Floors Language Requirements: Time Type: Full time

Digital Marketing Expert– Digital Marketing Expert – Performance Marketing, Education, Lead Generation Location: Gurugram, Haryana, India | On-site Experience: 2-3 years Employment Type: Full-time About the Role We are looking for a Digital Marketing Specialist – to drive qualified student leads and support application growth for our international university clients across India and South Asia. This is a performance-led digital marketing role, with primary ownership of paid acquisition campaigns across Meta Ads and Google Ads, conversion funnels, campaign budgets, CPL optimization, lead quality and ROI. The ideal candidate should have hands-on experience running B2C lead-generation campaigns and should be comfortable working across the complete student acquisition funnel—from audience targeting and campaign execution to lead capture, remarketing, CRM integration and conversion analysis. This is not primarily a social-media content creation role. We are looking for someone who has personally managed paid campaigns and can demonstrate measurable lead-generation outcomes. Success in this role will be measured through qualified leads, cost per lead, conversion rates, student applications and overall campaign ROI. Key Responsibilities Performance Marketing & Student Acquisition • Plan, execute and optimize performance marketing campaigns across Meta Ads, Google Ads, YouTube and other relevant paid channels. • Generate qualified prospective-student leads for international universities and higher education institutions. • Own the complete digital acquisition funnel from audience targeting → campaign execution → landing page/lead form → lead capture → remarketing → conversion. • Manage digital advertising budgets and continuously optimize CPL, CPA, cost per qualified lead and cost per application. • Build audience segmentation strategies using custom audiences, lookalike audiences, retargeting and remarketing campaigns. • Conduct structured A/B testing across audiences, creatives, ad copies, lead forms and landing pages. • Improve campaign quality by tracking not only lead volumes but also lead quality, counselling outcomes, applications and enrolment potential. • Work closely with student recruitment, counselling and admissions teams to understand lead feedback and optimize campaigns accordingly. • Analyse channel-wise and campaign-wise performance to identify the strongest sources of qualified student applications. • Build regular campaign dashboards and provide actionable recommendations based on performance data. • Monitor competitors, student behaviour, platform trends and higher education marketing developments. Social Media & Digital Visibility • Develop social media strategies to improve the visibility of international university brands across Instagram, Facebook and LinkedIn. • Plan campaign themes, content calendars and digital engagement initiatives aligned with student recruitment objectives. • Work with content and design teams to develop high-performing ad creatives, reels, videos, carousels and campaign messaging. • Use organic social media insights to strengthen paid audience targeting and campaign effectiveness. • Support university launches, student recruitment campaigns, webinars, education fairs and other digital initiatives. Funnel, CRM & Conversion Optimization • Develop and optimize lead-generation funnels across digital platforms. • Work with landing pages, lead forms, CRM workflows and conversion tracking systems. • Support integration of leads into CRM platforms such as HubSpot, Zoho, Salesforce or similar systems. • Develop remarketing and lead-nurturing strategies using WhatsApp, email and digital retargeting. • Track the journey from lead → qualified lead → counselling → application → enrolment wherever data is available. • Identify funnel leakages and recommend improvements to increase conversion rates. Must-Have Skills & Experience • 2-3 years of hands-on experience in Performance Marketing, Paid Media, Growth Marketing or Digital Marketing • Demonstrated experience generating B2C leads through paid advertising campaigns. • Strong hands-on expertise in Meta Ads Manager and Google Ads. • Experience managing campaign budgets and optimizing CPL, CPA, conversion rates and ROI/ROAS. • Strong understanding of digital marketing funnels, lead generation, retargeting and audience segmentation. • Experience with GA4, Meta Pixel, conversion tracking and campaign analytics. • Ability to analyse campaign data and make optimization decisions independently. • Strong understanding of social media platforms including Instagram, Facebook and LinkedIn. • Experience coordinating with creative teams to develop performance-driven content and advertisements. • Strong analytical, communication and project-management skills. Preferred Experience Experience in one or more of the following sectors will be highly preferred: • Higher Education • Study Abroad • International Education • EdTech • Test Preparation • Education Counselling • Student Recruitment • High-intent B2C lead generation Tools & Platforms Hands-on familiarity with some of the following will be preferred: • Meta Ads Manager • Google Ads • Google Analytics 4 • Google Tag Manager • LinkedIn Campaign Manager • Meta Pixel • Google Search & Display • YouTube Ads • HubSpot / Zoho CRM / Salesforce • Mailchimp or email automation tools • WhatsApp lead nurturing • Canva / Adobe tools • Landing-page and conversion optimization tools About T&A Consulting T&A Consulting is a global advisory firm specializing in Market Entry, Investment Promotion and Higher Education Services. Headquartered in Gurugram, India, with an international presence across the UK, Middle East, Europe and the Americas, T&A works with international universities, government organisations, economic development agencies and global companies supporting their strategic expansion into India and South Asia. Through our Higher Education Practice, we partner with international universities across areas including: • Student recruitment • In-country representation • Digital marketing and student acquisition • Brand visibility and Lead Generation • Institutional partnerships • University and campus market-entry strategy • Student engagement • Campus set-up and expansion support Our teams work closely with international university leadership, recruitment teams and marketing departments to build sustainable growth strategies for India and South Asia. Why T&A? At T&A, you will have the opportunity to work at the intersection of international education, digital strategy and student recruitment. You will: • Work directly on campaigns for international universities and global education brands. • Manage digital campaigns where your work has a measurable impact on student recruitment and university growth. • Gain exposure to multiple universities, programmes, student segments and international markets. • Work in a consulting environment where you can experiment, analyse and continuously improve marketing strategies. • Collaborate with teams across student recruitment, strategy, research, business development and international markets. • Build expertise beyond campaign execution by understanding the complete student acquisition and conversion journey. • Work in an environment that values ownership, performance, innovation, integrity, clarity and grit. • Access opportunities for both vertical and horizontal career growth within a growing global consulting organisation.

Company Description ABOUT AVERY DENNISON Avery Dennison Corporation (NYSE: AVY) is a global materials science and digital identification solutions company. We are Making Possible™ products and solutions that help advance the industries we serve, providing branding and information solutions that optimize labor and supply chain efficiency, reduce waste, advance sustainability, circularity and transparency, and better connect brands and consumers. We design and develop labeling and functional materials, radio-frequency identification (RFID) inlays and tags, software applications that connect the physical and digital, and offerings that enhance branded packaging and carry or display information that improves the customer experience. Serving industries worldwide — including home and personal care, apparel, general retail, e-commerce, logistics, food and grocery, pharmaceuticals and automotive — we employ approximately 35,000 employees in more than 50 countries. Our reported sales in 2024 were $8.8 billion. Learn more at www.averydennison.com. AVERY DENNISON IS PROUD TO BE CERTIFIED GREAT PLACE TO WORK IN AUSTRALIA, CHINA, INDIA, INDONESIA, SINGAPORE, THAILAND AND VIETNAM, AND RECOGNIZED AS ONE OF THE BEST COMPANIES TO WORK FOR IN ASIA IN GREATER CHINA AND VIETNAM. AVERY DENNISON IS AN EQUAL OPPORTUNITIES EMPLOYER Job Description We are seeking a highly capable Digital Marketing Executive to join our team at Avery Dennison. In this role, you will take ownership of our digital platform operations, ensuring our digital content operates with precision, technological excellence, and superior quality. You will drive digital campaign execution, manage our social media presence, and uphold our rigorous content governance standards. This is a dynamic position for an ambitious professional who wants to deliver exceptional user experiences across our digital touch points. You will collaborate closely with a network of internal teams and external stakeholders, leveraging advanced enterprise platforms to maintain a high-volume, multi-business-unit digital estate. Key Responsibilities • Digital Platform Operations: Perform web mastering activities across enterprise platforms. You will configure, structure, and publish content within an enterprise Content Management System (CMS), ensuring total accuracy and compliance with our governance frameworks. • Campaign Execution & Social Media: Support the end-to-end execution of digital marketing campaigns across web, social media, and email (eDM) channels. You will manage and optimise platforms to enhance our brand presence and drive engagement. • Analytics & Performance Optimisation: You will monitor campaign performance, prepare insightful reports, and implement data-driven recommendations to continuously improve reach, conversions, and ROI. • Collaborate with internal teams to align and coordinate digital initiatives. You'll be responsible for reviewing content updates on CMS, clarifying stakeholder requirements, and ensuring that all outcomes are mutually beneficial. • Vendor & Agency Coordination: Liaise seamlessly with external agencies and vendors to support campaign execution. Qualifications • A Diploma or Degree in Marketing, Communications, Digital Marketing, or a related field. • A minimum of 3 years of relevant experience in digital marketing, web content management, and web mastering. • Hands-on experience working within an enterprise CMS environment (Adobe Experience Manager or equivalent). • A solid working knowledge of HTML and an understanding of template-based content structures. • Familiarity with email automation tools and CRM systems (Salesforce). • Proficiency in performance tracking and digital advertising tools, specifically Google Analytics (GA4) and paid social platforms. • You possess exceptional attention to detail, easily managing content accuracy and governance across all platforms. • Excellent written and verbal communication skills, with a strong ability to manage complex operational workflows. Personal Attributes • Technologically Confident: You are highly independent, adaptable to change, and able to acquire new technical or operational skills quickly. • Collaborative & Resourceful: You demonstrate strong negotiation and collaboration skills, working effectively with diverse teams in a fast-paced, evolving environment. • Accountable: You bring an analytical mindset with a strong bias for action, taking full ownership of your deliverables and deadlines. Additional Information All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or other protected status. EEOE/M/F/Vet/Disabled. All your information will be kept confidential according to EEO guidelines.

Digital Marketing Specialist (SEO + Performance Marketing) Location: Gurugram (On-site) Experience: 2–4 Years About Osto Osto is a protection-first cybersecurity platform helping startups become enterprise-ready through security, compliance, and continuous protection across cloud, endpoints, applications, networks, and infrastructure. We're building the cybersecurity platform we wish startups had from day one. The Role We're looking for a Digital Marketing Specialist (SEO + Performance Marketing) to join Osto. This is a hybrid growth marketing role where we're looking for someone who is comfortable owning both SEO and Performance Marketing. While the role will primarily focus on SEO (approximately 70%), you'll also manage Performance Marketing (approximately 30%) to drive qualified inbound pipeline and measurable business growth. You'll work directly with our founders to build Osto's online presence and inbound growth engine—from improving search visibility and AI discoverability to running high-impact paid campaigns. What You'll Do • Own SEO across our website, blogs, and landing pages • Identify keyword opportunities and build content strategies that drive organic growth • Drive Osto's organic growth through SEO, AEO, and GEO, improving visibility across Google and AI search platforms like ChatGPT, Claude, Gemini, and Perplexity • Generate qualified inbound leads while optimizing Customer Acquisition Cost (CAC) • Plan, execute, and optimize Google Ads and LinkedIn Ads campaigns • Monitor and improve campaign ROI, CTR, CPC, conversions, and other performance marketing metrics • Track rankings, traffic, campaign performance, and key growth metrics • Partner with content and engineering teams to continuously improve search performance • Continuously experiment with new growth channels, landing pages, and campaign strategies We're Looking For • 2–4 years of hands-on experience across both SEO and Performance Marketing • Strong understanding of on-page, off-page, and technical SEO • Experience managing Google Ads, LinkedIn Ads, and performance marketing campaigns • Familiarity with Google Analytics, Search Console, Ahrefs, Semrush, or similar tools • Strong analytical mindset with the ability to use data to drive decisions • Comfortable working in a fast-paced startup environment where you'll own multiple growth initiatives Bonus If You Have • Experience in B2B SaaS or cybersecurity • Knowledge of AI Search Optimization (AEO/GEO) • Basic HTML, CMS, or landing page optimization experience Why Join Osto • Build Osto's growth engine from day one • Work directly with founders • High ownership with real impact • Learn fast and grow with the company

Digital Marketing Specialist – Higher Education About the Role We are seeking a result-oriented and data-driven Digital Marketing Specialist to strengthen our education digital marketing initiatives. The role involves conceptualizing, executing, and optimizing digital campaigns to generate high-quality student leads and enhance visibility for our international university clients in India and South Asia. What you need to do: • Plan and manage performance marketing campaigns (Google, Meta, LinkedIn) targeting students across India & South Asia with an aim to generate leads leading to student recruitment. • Drive qualified leads for international universities through innovative funnel strategies • Analyze campaign performance and optimize ROI • Develop creative digital content to strengthen brand visibility and engagement. This position offers an exciting opportunity to work at the intersection of higher education and digital strategy, contributing directly to the global expansion of international universities and higher educational institutions (HEIs) About T&A Consulting T&A Consulting is a global advisory firm specializing in Market Entry, Investment Promotion, and Higher Education Services. Headquartered in Gurugram, India, with a global presence across the UK, Middle East, Europe, and the Americas, we work with international universities, government bodies, and economic development agencies to enable their strategic expansion into India and South Asia. Through our Education Practice, we support leading international universities in student recruitment, in-country representation, institutional partnerships, campus set-up, digital marketing and brand visibility in India and South Asia. As a part of T&A, you will learn and grow with a highly collaborative and innovative team. We have nurtured a robust value system where talent meets integrity, clarity, and grit. Key Responsibilities • Plan, implement, and optimize digital marketing campaigns (Google, Meta, LinkedIn, YouTube, etc.) focused on student acquisition and engagement. • Create performance marketing plan and execute with focused results. • Develop and manage lead-generation funnels that convert digital engagement into qualified inquiries. • Manage paid media budgets and ensure optimal ROI and cost-per-lead (CPL) performance. • Collaborate with internal teams to create compelling content, creatives, and landing pages aligned with each university’s brand. • Monitor, analyse, and report on campaign metrics to improve targeting and performance. • Conduct competitor and trend analysis within the higher education digital landscape. • Manage social media strategy and enhance the digital visibility of university partners through consistent, impactful storytelling. Desired Skills & Qualifications • Bachelor’s degree in marketing, communications, or related field (master’s preferred). • 3–6 years of hands-on experience in digital marketing / performance marketing, in the Higher Education sector, Education Agencies, Study Abroad is a must • Proficiency in Google Ads, Meta Ads Manager, SEO/SEM, Analytics, and LinkedIn Campaign Manager. • Familiarity with email marketing tools (Mailchimp, HubSpot) and basic design tools (Canva, Adobe Suite). • Rich experience of managing social media channels, especially LinkedIn, Facebook and Instagram • Strong understanding of digital funnels, CRM integration, and lead-nurturing workflows. • Excellent communication and storytelling skills. • Strong analytical and project-management skills. • Creative mindset with a passion for measurable results. What We Offer • Opportunity to work with renowned global universities and education brands. • Exposure to international markets and multi-cultural teams. • Dynamic, growth-oriented environment that values ideas, ownership, and innovation. • Exposure to a global consulting environment, with an opportunity to learn and grow in a meritocracy- driven organization • Opportunities for vertical and horizontal professional growth within a well-defined career progression path • Energetic and supportive working environment If you’re ready to craft impactful digital campaigns that connect students with global education opportunities - join us in shaping the future of international education marketing.