Company: Dexcel Digital Hub

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Digital Marketing Manager

Dexcel Digital HubPune, Maharashtra, IN
3+ Years Exp
Posted: 3/6/2026
Key Responsibilities - Develop and Execute Digital Strategies - Plan and implement data-driven digital marketing campaigns across various channels (SEO, PPC, social media, email, content marketing, etc.). - Align digital marketing efforts with overall business objectives. - Manage SEO & SEM - Optimize website content and structure for better search engine rankings. - Manage PPC campaigns (Google Ads, Bing Ads) to maximize ROI. - Social Media Marketing - Develop and execute social media strategies to enhance brand presence. - Monitor engagement, trends, and analytics to improve performance. - Content Marketing & Brand Messaging - Oversee the creation of high-quality, engaging content (blogs, videos, infographics, etc.). - Ensure consistent brand messaging across all digital platforms. - Performance Analysis & Reporting - Monitor KPIs, analyze campaign performance, and generate reports. - Use data insights to optimize future campaigns. - Email & CRM Marketing - Plan and execute email marketing campaigns to nurture leads. - Segment audiences and personalize messaging for higher engagement. - Paid Advertising & Budget Management - Manage ad budgets across platforms like Google Ads, Facebook Ads, and LinkedIn Ads. - Optimize ad spend based on performance metrics. - Website & Conversion Optimization - Ensure website UX/UI is optimized for engagement and conversions. - Implement A/B testing to improve landing pages and CTAs. - Marketing Automation & Tools Management - Utilize automation tools (HubSpot, Mailchimp, Marketo, etc.) for efficiency. - Track customer journeys and improve lead nurturing. - Trend Analysis, Innovation, Team Management - Stay updated on digital marketing trends, algorithms, and best practices. - Implement new tools and technologies to enhance marketing efforts. Requirements and skills - Experience:3 - 5 years (In Digital Marketing company only) & can work as per the company requirements - Job Types:Full time Pune (Work from Office Only) - Education: Graduate. - Skills:SEO, Social Media, Google Ads, Meta Ads, Online Platform Management, Team Management